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Not Your Average Joe


Denim lovers rejoice — Joe’s Jeans Inc. has opened its tenth California retail store at Fashion Valley. The 1,000-square-foot boutique features the brand’s signature modern, all white interior motif juxtaposed against crystal chandeliers and vintage furniture pieces handpicked by founder Joe Dahan. Persue Joe’s lifestyle collection for men, women, and children, along with exclusive limited edition handbags. Marc Crossman, president and CEO, notes, “With California being home to our brand, it has always been a strong market for us and we look forward to continuing to grow our presence in trendy, upscale locations throughout the state.” (619.519.0592, www.joesjeans.com)


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