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Art Alive 2014


For the 33rd annual Art Alive, nearly 120 floral designers will transform famous works of art from the San Diego Museum of Art’s permanent collection into exquisite floral displays. As the museum’s signature fundraiser and a San Diego tradition, Art Alive 2014 brings works of art to life in a unique, vibrant, and beautiful way during three days of celebrations from April 11-13.


This year, Carlos Franco of Green Fresh Florals in San Diego will transform the museum’s famed rotunda into a breathtaking floral experience. Franco, who was trained in Paris and London, designed the rotunda in 2006 and 2009, led a floral workshop in 2013, and has created floral interpretations for Art Alive for the last 20 years. The Art Alive 2014 event chairs are Valerie Cooper, Sarah B. Marsh-Rebelo, and Jacki Johnson-Widder. (619.696.1999, www.thesandiegomuseumofart.org/artalive)


This year’s floral exhibition will be open from 9am-5pm on Friday, April 11, through Sunday, April 13. General admission is free for members, $20 for nonmembers, and free for children age 6 and under. In addition to viewing the annual floral exhibition during museum hours, Art Alive 2014 offers three full days of events, activities, and celebrations including:


Bloom Bash
Friday, April 11, 7pm – Midnight
Featuring culinary creations from San Diego’s top restaurants and chefs, live music, interactive entertainment, and one-of-a-kind floral interpretations of famous works of art, Bloom Bash is the official opening celebration for Art Alive 2014. Enjoy an exclusive viewing of this year’s floral exhibition, and stay late to meet and mingle with fellow floral enthusiasts, Art Alive premiere patrons, honorary and steering committee members, and participating floral designers. Tickets to the Bloom Bash are $200 for members and $250 for nonmembers.


Garden of Activities
Saturday, April 12 through Sunday, April 13, Noon
Create hand-made floral arrangements inspired by works on view, participate in a Museum-wide flower hunt, listen to nature-inspired stories in the children’s reading area, and experience a variety of floral-inspired projects for children and families to enjoy together. Activities are free after Art Alive general admission.


Floral Lecture
Saturday, April 12, 11am


Floral Masterclass
Sunday, April 13, 10am



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